Dealership code question.

TerryM

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Can anyone tell me which 1965 Plymouth dealership this code was? 9835

glovebox 1.jpg
 
That metallic "pad" is for the oil change record to ensure the Chrysler 5-50 power train warranty's oil change requirement was adhered to. The "Dealer Code" column designates the factory dealer code of the dealership itself which performed the service. Should it be necessary to verify that it actually happened, Chrysler could go into that dealer's computerized Repair Order records to verify the oil change actually happened (unless something "fraudulent" happened). Otherwise, in case of a powertrain warranty claim, the owner would have to produce a paper Repair Order record of the oil change. Went along with the CertiCard "hidden" behind the battery on the core support.

Every Chrysler Corp-authorized new car dealer had such a code to ID the dealer and other things related to it for internal purposes. A 4-digit code was better than spelling out the name of the particular dealership, for record keeping purposes. Which relates to the list @Big_John mentions above.
 
That was June of 1966.

"Chrysler could go into the dealers computerized repair order records".

Perhaps not. LOL
 
From my notes:

09835 Philip C. Bauschard, Inc., 170 Seaward Ave, Bradford, PA 16701, origin 01-46 [= Harold C. Bauschard, active around 1950-1953 as Chrysler-Plymouth, around 1969 as Chrysler-Dodge, around 1973 as Dodge dealer
 
That was June of 1966.

"Chrysler could go into the dealers computerized repair order records".

Perhaps not. LOL
Perhaps it was 1968 when I read of their computerization of the warranty records? But computers were running things at the factory level by that time, probably earlier. Which would also include the accounting dept. Only smaller dealers still used "analog" forms to do things, who could also call-in their small parts orders, even at GM. Or they could hand-write the order and mail it in.

The IBM punch card was in the glove compartment of our '66 Newport, from the factory. It is an initial production 1966 model.

CBODY67
 
I'm still looking for dealer codes #6053 and #7306 - can anyone help?

BTW, has anyone come up with that entire 1967 Dealer Code list, that's rumored to exist . . . ??? (I have the April 1986 list, but it usually doesn't help much.)
 
I have a full list from 1969 and 1971.

6053 is Dana Brothers motor corp Tempe , Arizona.

7306 is OR Mitchell Chrysler Co San Antonio, TX.

@PeugFra curious where you found out when the franchise started, just by the dealer number?
 
I have a full list from 1969 and 1971.

6053 is Dana Brothers motor corp Tempe , Arizona.

7306 is OR Mitchell Chrysler Co San Antonio, TX.

@PeugFra curious where you found out when the franchise started, just by the dealer number?

There is an "orig. date" column in the 1986 Dealer Directory. That date is probably related to the agreement that was valid at that moment. For instance, Slate Motor Co, Mount Airy, NC, became a Chrysler-Plymouth dealer in 1964. But their dealership code 64220 points to a Direct Dealer Agreement that, comparing to similar codes, must have been signed late 1967.
 
As I understand it, when Chrysler's Marketing and Internal Development (MID) group took of a failed or about to fail dealership, the orientation was to "fix" things in a purported 90 day period, so it would be more saleable. Then find a new operating dealer to eventually buy it.

In such a "transition", the parts dept would be purged of "bad inventory". The service and body shop areas would be similarly cleaned up. Similar with the sales and office staff, too. Good people stayed, hopefully, as others left.

After MID left, the new dealer-principle was in charge, with new "staff", a temporary dealer code might be assigned for all ordering and record-keeping related to dealership operations? Later, a more-permanent dealer code might be issued/confirmed, which would be the one in the list.

Should a Chry-Plymouth franchise also acquire a Dodge franchise, the new name of the dealership would reflect that, plus possibly a new dealer code, too.

I suspect this is how things might happen from the way other OEMs do such things. I did observe several "new" Chrysler Corp franchises happen in the DFW area, over the years. ALWAYS cleaner if the then-existing dealer finds a buyer themselves, without MID getting involved to a major extent. Other than giving their approval of such.

Just some thoughts and observations,
CBODY67
 
I'm still looking for dealer codes #6053 and #7306 - can anyone help?

BTW, has anyone come up with that entire 1967 Dealer Code list, that's rumored to exist . . . ??? (I have the April 1986 list, but it usually doesn't help much.)
Hi Jolly I sent you a private message did you see it ? Thanks
 
Hi Jolly I sent you a private message did you see it ? Thanks
I worked for Chrysler in the Mopar Parts Div, and was a service and parts dealer rep before that.
There was some sort of system but not always applied.
The first two letters of the 7 digit code was the zone identifier. The next five were where Chrysler billed everything: parts, programs etc.
Dealers starting with "0" had old franchises, from the 1920's up to the early sixties.
Once Plymouth was divorced from all dealers, in general codes startign with 2 were CP stores. 3 tended to be Dodge, but "six pack" (CP, Dodge, DT, imports) could get anything. Later 4 codes came into being, I think they ran out of numbers since they could not be reused. There were 5 and 6 and 8 codes but almost all were internal codes, export, Canada or other non US deals. I kind of recall the 8 numbers were for internal, for example each plant, parts depot and even departments had dealer codes. My department had one.
A dealer buy-sell could result in the code remaining the same if the new dealer bought out everything of the old dealer including inventory, Chrysler receivables, etc. More common was a new code to get a fresh start on warrantly claims, programs and usually came with a buy back of parts inventory. Also, the old dealer might be owed money for warranty etc and this kept the credits straight. It was really important if there were vehicles in inventory that had to be turned back. The dates were sort of nebulous; some established when the dealer went in business but addition of a brand or a parts incventory cleanup (rare) could reset the clock.
I used to get a dealer code prinout every month; it was important for varous programs to be dealing withthe latest dealer code as that was the identifier for all bills. I wish I had kept some but there was a lot of paper back then.
This was circa 1980's amd my memory can be faulty but this is the best I can recall. Hope it helps.
Mark
 
I worked for Chrysler in the Mopar Parts Div, and was a service and parts dealer rep before that.
There was some sort of system but not always applied.
The first two letters of the 7 digit code was the zone identifier. The next five were where Chrysler billed everything: parts, programs etc.
Dealers starting with "0" had old franchises, from the 1920's up to the early sixties.
Once Plymouth was divorced from all dealers, in general codes startign with 2 were CP stores. 3 tended to be Dodge, but "six pack" (CP, Dodge, DT, imports) could get anything. Later 4 codes came into being, I think they ran out of numbers since they could not be reused. There were 5 and 6 and 8 codes but almost all were internal codes, export, Canada or other non US deals. I kind of recall the 8 numbers were for internal, for example each plant, parts depot and even departments had dealer codes. My department had one.
A dealer buy-sell could result in the code remaining the same if the new dealer bought out everything of the old dealer including inventory, Chrysler receivables, etc. More common was a new code to get a fresh start on warrantly claims, programs and usually came with a buy back of parts inventory. Also, the old dealer might be owed money for warranty etc and this kept the credits straight. It was really important if there were vehicles in inventory that had to be turned back. The dates were sort of nebulous; some established when the dealer went in business but addition of a brand or a parts incventory cleanup (rare) could reset the clock.
I used to get a dealer code prinout every month; it was important for varous programs to be dealing withthe latest dealer code as that was the identifier for all bills. I wish I had kept some but there was a lot of paper back then.
This was circa 1980's amd my memory can be faulty but this is the best I can recall. Hope it helps.
Mark

From my data, some blocks were differently populated, though. The time frame may make a difference here.

0XXXX: Check.
2XXXX: Dodge, with something special about them (trucks, performance?). There were not that many around.
4XXXX: Check; the oldest orig. date I found in this block is 08-64.
3XXXX: originally DeSoto(-Plymouth) dealerships. After the demise of DeSoto, they suddenly became Plymouth-only. Some eventually became Chrysler-Plymouth dealerships while others left the Mopar fold.
5XXXX: originally Dodge(-Plymouth) dealerships. After the introduction of Plymouth-only outlets, just Dodge.
61XXX: These were originally Plymouth-only dealerships established in the second half of the Fifties. Later on the 6XXXX block got indiscriminately filled with Chrysler-Plymouth and Plymouth dealerships. Subsequently these could add the other franchises.
 
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