I grew up in the 50s and 60s and compared to Chrysler, GM produced more refined cars with more attention to detail especially in the interiors. They were very smooth and quiet whereas Chrysler tended to favor firm rides with much less sound insulation. The engine cooling systems in GM cars had much more margin and caused owners less such problems and their air conditioning systems were very robust delivering loads of cold air to the passenger compartment with no noisy, rocking compressor - important areas where Chrysler lacked by comparison. In the 50s, Chrylser's rust issues were substantial by comparison. In the 60s especially, GM had much better styling than Chrysler overall and better frequency of repair. Those qualities won the day. There is no way to argue with success - they did things better overall, in their customers' experiences, like it or not..............
The Japanese took over the passenger car market here is the U.S. by doing similar things.
The Japanese took over the passenger car market here is the U.S. by doing similar things.